About - Wiser PPC

Wiser PPC is a Google Certified Professional Ad Agency that provides expert PPC marketing services for non-profit organisations and businesses of all sizes. We pride ourselves on our data-driven approach to PPC, to take your brand's PPC to the next level.

We collect data, analyse results to optimise your PPC ad campaigns for the highest returns. There's no guesswork here. We use a proven analytical approach to work towards your PPC goals.

Why We Started Wiser PPC

Google Ads is the most profitable and popular type of PPC (pay-per-click) advertising, making it the ideal ad platform for businesses and charities looking to grow and scale their efforts.

But, it's also complex, time consuming and ever-changing.

We knew the power of the Google Ad Grant, but wondered why more non-profits were not taking full advantage of it.

In fact, studies have shown that over 70% of non-profits who were eligible for a grant were missing out on millions in free ad budget. We're here to change that.

Our Mission

Our mission is to help non-profits take full advantage of Google Ad Grants. We sincerely believe that all non-profit organisations, charities or foundations can significantly increase their web presence, drive website traffic and achieve specific marketing goals through Google advertising.

Meet Your New Team of PPC Experts

We've assembled an in-house team of industry experts who have Google Ads management skills to make sure you are getting the best results possible!

The Wiser PPC team set us out from the crowd, managing the most complex PPC campaigns. Nothing replaces the thought and analysis of real people.

We're a hard working, friendly bunch of Google Ads experts, who are constantly learning, and sharing new ideas and skills, to help you get the best results for your ad campaigns.

James Wignall

Founder & Consultant

James has 7+ years experience running Google Adwords campaigns that drives positive ROI for clients across the globe.

With a focus on providing granular analysis and optimisations, he ensures that no penny is wasted in achieving a client's goals, whether that's gaining more customers for your business or more donations for your charity.

His creative energy and deep level of analysis and insight into client projects, usually finds ways to squeeze even more profit out of ad campaigns.

Connect with James on LinkedIn

Peter Patel

PPC Consultant

Peter is a Google Ads certified professional with a strong background in Search Engine Marketing, and Web Analytics.

Peter has a wide range of digital marketing skills and has gained a great deal of PPC experience, particularly in the B2B, e-commerce and non-profit sectors.

Now he combines his passion for Google Ads, business and non-profits, by delivering results based, data driven digital marketing solutions for ambitious brands and non-profits.

Aimiee Rhodes

PPC Account Manager

Aimiee has 8+ years of search industry experience, specialising in paid search.

She is a highly motivated, and a hard-working person with a great passion for the advertising industry and loves a challenge. Her strong attention to detail means she is able to optimise campaigns to peak profitability.

Aimiee has the perfect blend of digital marketing and analytics, and loves nothing more than analysing campaign data and systematically improving every aspect, to make clients happy.